The CRM cleanup workflow
- Export contacts to CSV from Salesforce, HubSpot, or your email tool.
- Dedupe here: select the email column. Review the removed count. The stats line tells you exactly what happened.
- Re-import the cleaned CSV. Because processing is local, no third-party service ever sees your contact data. That is usually the blocker for CRM-connected dedupe tools.
When you need fuzzy name matching
Exact-match dedupe misses "Smith, Jane" vs "jane smith" vs "Jane Smyth". That comparison is pairwise and expensive: it used to run in this page and froze the tab on real-world lists, so it now runs server-side in the API. Send your rows with options.fuzzy: true: each key is lowercased, punctuation-stripped and word-sorted, then compared by edit distance against a threshold you set (0.88 means 88% similar after normalization). The first occurrence is always kept, nothing is merged, and a free API key is enough to try it.
FAQ
Frequently asked questions
How do I dedupe a contact list where names are formatted differently?
Dedupe on the email column first: it is the identifier that survives formatting. For name matching ("Smith, Jane" vs "jane smith" vs "Jane Smyth") use the API's fuzzy matching: names are normalized for case, punctuation, and word order, and a similarity threshold catches near-misses.
Does this work with Salesforce or HubSpot?
Yes, via export → clean → re-import: export your contacts as CSV, dedupe on the email column here, then re-import. No integration or OAuth access needed, because your data stays in your browser.
Can this tool do fuzzy matching?
Not in the browser: pairwise fuzzy comparison is heavy enough to freeze a tab on real-world lists, so we removed it rather than ship a tool that hangs. Fuzzy matching lives in the API, where it runs server-side with a free key to try it. Set options.fuzzy: true with a threshold; 0.85 to 0.92 works for names.
Is this tool free?
Yes, permanently. Everything that runs in your browser is free and unmetered. The API, including fuzzy matching, has a free key tier to try and paid plans for volume.
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